• Local Brand Advisor

    Local Brand Advisor Chronicles

    Brand plays a strategic role in the success of any business. Relative brand values can be of significant in determining the acquisition values. Brands increase consumer willingness to take the risk of buying even premium products if they are convinced that it is from a credible source and they trust the manufacturer. Along with a brand name a logo or symbol also help people to recognize the product. It is for this reason that the brand is often registered. Once registered it becomes the property of the company. The trade mark is a very valuable asset of a company and companies spend valuable resources in legal fights to protect themselves…

  • Business,  Local Brand Advisor

    Business Consultant Certificate – Choosing a Business Consultant

    In today’s world, the field of business consulting is quickly expanding. In the United States, however, the sector is still unregulated. As a result, anyone, no matter how illiterate or untrained, can call themselves a business consultant and sell their services for any price. They simply create a website and business cards, and presto, they’re a management consultant. From sole proprietorship home-based business to multi-billion dollar organisations, companies seeking the services of a consultant are diverse. These organisations’ needs will be vastly different from one another. Before engaging a consultant, all wise business leaders should check for a consultant credential, regardless of the company’s special demands. See here now Local…